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SEO for headless Shopify stores.

Shopify's SEO apps run on Liquid themes, and a Hydrogen store doesn't have one. We build that work into your storefront code instead.

What changes on headless.

Schema and metadata

An app adds them to the theme.

We render them on the server, so crawlers and AI tools read them on first load.

Google and Meta feeds

Shopify's sales channels send your products.

Those channels send myshopify.com links on a headless store, and Merchant Center disapproves them. We host the feeds on your own domain.

Sitemaps

Shopify generates them.

We generate them from your catalog and submit new pages through IndexNow on each deploy.

Comparison pages

No app we found builds them.

We build one page for each product with two or more versions, so buyers can compare price, format and stock in one place.

Licorice Pizza Records runs all of it.

A 40,000-title Hydrogen store. These are the 28 days to October 6, 2026, against April 1 to 28, before launch.

+447%Non-branded Google clicks, 80 to 438
+402%Non-branded impressions, 2,827 to 14,178
+463%Organic search sessions, 624 to 3,513
42,000Items in the Google feed, on the store's own domain

The store launched June 5, 2026, so these results include the rebuild. See the full numbers.

How it works and what it costs.

Audit

$1,500

We review your storefront code, feeds and Search Console, then give you a prioritized list. It comes off your first month if you sign a retainer within 30 days.

Build

Fixed quote

We quote the feeds, schema and pages from the audit, because the work depends on your catalog and what your store already has.

Ongoing SEO & GEO

$2,000 / month

We make approved fixes, keep the feeds healthy and send a weekly report on what shipped.

Headless SEO, answered.

Do I need to rebuild my store?
No. The work goes into your existing storefront repository. You keep the code and every account.
What if I'm not on Hydrogen?
Other headless storefronts have the same gaps, so the same work applies. If you're on a Liquid theme, our SEO + GEO management is the better fit.
Do you work with stores outside music?
Yes. The method works for any catalog where one product comes in several versions, such as apparel, supplements or tools. Licorice Pizza Records is our headless example so far.

Contact us.

Send us your store URL, and we'll tell you what's missing.