SEO for headless Shopify stores.
Shopify's SEO apps run on Liquid themes, and a Hydrogen store doesn't have one. We build that work into your storefront code instead.
What changes on headless.
Schema and metadata
An app adds them to the theme.
We render them on the server, so crawlers and AI tools read them on first load.
Google and Meta feeds
Shopify's sales channels send your products.
Those channels send myshopify.com links on a headless store, and Merchant Center disapproves them. We host the feeds on your own domain.
Sitemaps
Shopify generates them.
We generate them from your catalog and submit new pages through IndexNow on each deploy.
Comparison pages
No app we found builds them.
We build one page for each product with two or more versions, so buyers can compare price, format and stock in one place.
Licorice Pizza Records runs all of it.
A 40,000-title Hydrogen store. These are the 28 days to October 6, 2026, against April 1 to 28, before launch.
The store launched June 5, 2026, so these results include the rebuild. See the full numbers.
How it works and what it costs.
Audit
We review your storefront code, feeds and Search Console, then give you a prioritized list. It comes off your first month if you sign a retainer within 30 days.
Build
We quote the feeds, schema and pages from the audit, because the work depends on your catalog and what your store already has.
Ongoing SEO & GEO
We make approved fixes, keep the feeds healthy and send a weekly report on what shipped.